'Media' Files

Archive Unit

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Bookmark:http://archiveshub.jisc.ac.uk/data/gb193-r/r/dd/sa/9

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Reference
Dates of Creation

Scope and Content

Advertising statistics, plans concerning advertising expenditure and sales targets, advertising activity and costs strategy.

Related Material

See also Records of Sales Statistics Department (including papers relating to Advertising), 1897-1966, R/DF/CS/1-14; Advertising Appropriation Book, with details of actual expenditure and balance of reserve fund, 1911-1920, R/DF/AA/40; Analysis of Advertising expenditure, 1910-1960, R/DF/AA/39, 41-47.

Additional Information

Published

Archive Record|Table of contents

Rowntree & Co ArchiveR

Corporate RecordsR/C

Board of DirectorsR/B

Headquarters DivisionR/DH

Finance DivisionR/DF

Technical DivisionR/DT

Production DivisionR/DP

Labour DivisionR/DL

Distribution DivisionR/DD

Marketing FunctionR/DD/M

Sales FunctionR/DD/S-ST

Papers of the Home Sales ManagerR/DD/S

Papers of the Advertising ManagerR/DD/SA

"Register", Letter Filing NotesR/DD/SA/1

Advertising Annual Reports Elect Cocoa OnlyR/DD/SA/2

Advertising Annual ReportsR/DD/SA/3

Advertising Reports and StatementsR/DD/SA/4

Advertising Reports, Rough Working Papers with Statistics, Drafts, Estimates, EtcR/DD/SA/5

Estimates of Advertising ExpenditureR/DD/SA/6

Advertising ExpenditureR/DD/SA/7

Advertising Expenditure StatementsR/DD/SA/8

'Media' FilesR/DD/SA/9

Advertising and Sales ReportsR/DD/SA/10

Policy RecordsR/DD/SA/11-13

Press AdvertisingR/DD/SA/19-25

Gift Scheme PapersR/DD/SA/26

Miscellaneous PapersR/DD/SA/27-34

Papers of the Export ManagerR/DD/SE

Sales Office RecordsR/DD/SO

Sales Promotion RecordsR/DD/SP

Papers of Travellers and RepresentativesR/DD/ST

Transport FunctionR/DD/T

Associated Companies' OrganisationR/AC

Staff and Employee AssociationsR/CW

Central Works CouncilR/WC