Guard Book: TV Adverts

Archive Unit

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Dates of Creation
Physical Description

Scope and Content

Fruit Gums

Additional Information

Published

Archive Record|Table of contents

Rowntree & Co ArchiveR

Corporate RecordsR/C

Board of DirectorsR/B

Headquarters DivisionR/DH

Finance DivisionR/DF

Technical DivisionR/DT

Production DivisionR/DP

Labour DivisionR/DL

Distribution DivisionR/DD

Marketing FunctionR/DD/M

Sales FunctionR/DD/S-ST

Papers of the Home Sales ManagerR/DD/S

Papers of the Advertising ManagerR/DD/SA

"Register", Letter Filing NotesR/DD/SA/1

Advertising Annual Reports Elect Cocoa OnlyR/DD/SA/2

Advertising Annual ReportsR/DD/SA/3

Advertising Reports and StatementsR/DD/SA/4

Advertising Reports, Rough Working Papers with Statistics, Drafts, Estimates, EtcR/DD/SA/5

Estimates of Advertising ExpenditureR/DD/SA/6

Advertising ExpenditureR/DD/SA/7

Advertising Expenditure StatementsR/DD/SA/8

'Media' FilesR/DD/SA/9

Advertising and Sales ReportsR/DD/SA/10

Policy RecordsR/DD/SA/11-13

Press AdvertisingR/DD/SA/19-25

Gift Scheme PapersR/DD/SA/26

Miscellaneous PapersR/DD/SA/27-34

Notes on the 'Romance of the Cocoa Bean'R/DD/SA/27

Promotional Information on Chocolate, Cocoa, and Sugar and the History of Rowntree and Co, Produced by the Advertising DepartmentR/DD/SA/28

International Advertising Film Festival, Award for Kit Kat FilmR/DD/SA/29

Notes and Information on the History of Fox's Glacier Mints, Intended for a BookletR/DD/SA/30

File from Chocolate and Sweet Exhibition, ManchesterR/DD/SA/31

Correspondence from Advertising DepartmentR/DD/SA/32

Advertising Guard BooksR/DD/SA/33

Guard Book: Assorted ProductsR/DD/SA/33/A1

Guard Book: Assorted ProductsR/DD/SA/33/A2

Guard Book: Assorted ProductsR/DD/SA/33/A3

Guard Book: Assorted ProductsR/DD/SA/33/A4

Guard Book: York ChocolatesR/DD/SA/33/B1

Guard Book: York ChocolatesR/DD/SA/33/B2

Guard Book: York ChocolatesR/DD/SA/33/B3

Guard Book: York ChocolatesR/DD/SA/33/B4

Guard Book: Tried Favourites Press AdvertisingR/DD/SA/33/B5

Guard Book: Tried Favourites Press AdvertisingR/DD/SA/33/B6

Guard Book: 4/- ChocolatesR/DD/SA/33/B7

Guard Book: Chocolate Creams (Assorted) for Christmas SelectionsR/DD/SA/33/B8

Guard Book: Chocolate CreamsR/DD/SA/33/B9

Guard Book: Chocolate CreamsR/DD/SA/33/B10

Guard Book: Black MagicR/DD/SA/33/B11

Guard Book: Black MagicR/DD/SA/33/B12

Guard Book: Assorted ProductsR/DD/SA/33/B13

Guard Book: Black MagicR/DD/SA/33/B14

Guard Book: Christmas CreamsR/DD/SA/33/B15

Guard Book: Black MagicR/DD/SA/33/B16

Guard Book: Black MagicR/DD/SA/33/B17

Guard Book: Black MagicR/DD/SA/33/B18

Guard Book: Christmas CreamsR/DD/SA/33/B19

Guard Book: Christmas CreamsR/DD/SA/33/B20

Guard Book: Dairy BoxR/DD/SA/33/B21

Guard Book: Black MagicR/DD/SA/33/B22

Guard Book: Dairy BoxR/DD/SA/33/B23

Guard Book: Day DreamsR/DD/SA/33/B29

Guard Book: CarefreeR/DD/SA/33/B31

Guard Book: Black MagicR/DD/SA/33/B32

Guard Book: Assorted ProductsR/DD/SA/33/B33

Guard Book: Assorted ProductsR/DD/SA/33/B35

Guard Book: Assorted ProductsR/DD/SA/33/B36

Guard Book: Assorted ProductsR/DD/SA/33/B37

Guard Book: Black MagicR/DD/SA/33/B38

Guard Book: TodayR/DD/SA/33/B39

Guard Book: WeekendR/DD/SA/33/B43

Guard Book: Black MagicR/DD/SA/33/B44

Guard Book: Quality StreetR/DD/SA/33/B45

Guard Book: After EightR/DD/SA/33/B46

Guard Book: After EightR/DD/SA/33/B46a

Guard Book: Assorted ProductsR/DD/SA/33/AB1

Guard Book: Assorted ProductsR/DD/SA/33/AB2

Guard Book: Assorted ProductsR/DD/SA/33/AB3

Guard Book: Assorted ProductsR/DD/SA/33/AB4

Guard Book: Assorted ProductsR/DD/SA/33/AB5

Guard Book: Assorted ProductsR/DD/SA/33/AB6

Guard Book: Assorted ProductsR/DD/SA/33/AB7

Guard Book: Assorted ProductsR/DD/SA/33/AB8

Guard Book: Assorted ProductsR/DD/SA/33/AB9

Guard Book: Assorted ProductsR/DD/SA/33/AB10

Guard Book: Assorted ProductsR/DD/SA/33/AB11

Guard Book: Assorted ProductsR/DD/SA/33/AB12

Guard Book: Assorted ProductsR/DD/SA/33/AB13

Guard Book: Assorted ProductsR/DD/SA/33/AB14

Guard Book: Assorted ProductsR/DD/SA/33/AB15

Guard Book: Assorted ProductsR/DD/SA/33/AB16

Guard Book: Assorted ProductsR/DD/SA/33/AB17

Guard Book: Assorted ProductsR/DD/SA/33/AB18

Guard Book: Assorted ProductsR/DD/SA/33/AB19

Guard Book: Assorted ProductsR/DD/SA/33/AB20

Guard Book: Assorted ProductsR/DD/SA/33/AB21

Guard Book: Assorted ProductsR/DD/SA/33/AB22

Guard Book: Assorted ProductsR/DD/SA/33/AB23

Guard Book: Assorted ProductsR/DD/SA/33/AB24

Guard Book: Assorted ProductsR/DD/SA/33/AB25

Guard Book: Assorted ProductsR/DD/SA/33/C1

Guard Book: Assorted ProductsR/DD/SA/33/C2

Guard Book: Assorted ProductsR/DD/SA/33/C3

Guard Book: Assorted ProductsR/DD/SA/33/C4

Guard Book: Assorted ProductsR/DD/SA/33/D1

Guard Book: Assorted ProductsR/DD/SA/33/D2

Guard Book: Trade PapersR/DD/SA/33/D3

Guard Book: Trade PapersR/DD/SA/33/D4

Guard Book: Trade PapersR/DD/SA/33/D5

Guard Book: Trade PapersR/DD/SA/33/D6

Guard Book: Trade PapersR/DD/SA/33/D7

Guard Book: Trade PapersR/DD/SA/33/D8

Guard Book: Assorted ProductsR/DD/SA/33/D9

Guard Book: Institutional AdvertisementR/DD/SA/33/E1

Guard Book: Institutional AdvertisementR/DD/SA/33/E2

Guard Book: Christmas CampaignR/DD/SA/33/F1

Guard Book: Christmas CampaignR/DD/SA/33/F2

Guard Book: Christmas CampaignR/DD/SA/33/F3

Guard Book: Christmas CampaignR/DD/SA/33/F4

Guard Book: Christmas CampaignR/DD/SA/33/F5

Guard Book: Christmas CampaignR/DD/SA/33/F6

Guard Book: Summer CampaignR/DD/SA/33/F7

Guard Book: Assorted ProductsR/DD/SA/33/G20

Guard Book: Coffee BreakR/DD/SA/33/G21

Guard Book: PastillesR/DD/SA/33/H2

Guard Book: Winter PastillesR/DD/SA/33/H3

Guard Book: Pastilles & Clear GumsR/DD/SA/33/H4

Guard Book: PastillesR/DD/SA/33/H5

Guard Book: Clear GumsR/DD/SA/33/H6

Guard Book: Assorted ProductsR/DD/SA/33/H7

Guard Book: Assorted ProductsR/DD/SA/33/H8

Guard Book: Clear Gums & PastillesR/DD/SA/33/H9

Guard Book: Clear Gums & PastillesR/DD/SA/33/H10

Guard Book: Clear Gums & PastillesR/DD/SA/33/H11

Guard Book: Assorted ProductsR/DD/SA/33/H12

Guard Book: Assorted ProductsR/DD/SA/33/H13

Guard Book: Assorted ProductsR/DD/SA/33/H14

Guard Book: Assorted ProductsR/DD/SA/33/H15

Guard Book: Assorted ProductsR/DD/SA/33/H16

Guard Book: Assorted ProductsR/DD/SA/33/H17

Guard Book: Assorted ProductsR/DD/SA/33/H18

Guard Book: Clear GumsR/DD/SA/33/H19

Guard Book: Clear GumsR/DD/SA/33/H20

Guard Book: Fruit GumsR/DD/SA/33/H21

Guard Book: Fruit GumsR/DD/SA/33/H22

Guard Book: Fruit GumsR/DD/SA/33/H23

Guard Book: Fruit GumsR/DD/SA/33/H24

Guard Book: Assorted ProductsR/DD/SA/33/H25

Guard Book: Fruit GumsR/DD/SA/33/H26

Guard Book: Fruit GumsR/DD/SA/33/H27

Guard Book: Fruit GumsR/DD/SA/33/H28

Guard Book: Fruit GumsR/DD/SA/33/H29

Guard Book: Fruit GumsR/DD/SA/33/H30

Guard Book: TV AdvertsR/DD/SA/33/H31

Guard Book: Fruit GumsR/DD/SA/33/H32

Guard Book: Fruit GumsR/DD/SA/33/H33

Guard Book: Fruit PastillesR/DD/SA/33/H34

Guard Book: Fruit PastillesR/DD/SA/33/H35

Guard Book: TV AdvertsR/DD/SA/33/H36

Guard Book: Plain YorkR/DD/SA/33/I1

Guard Book: Plain YorkR/DD/SA/33/I2

Guard Book: Plain YorkR/DD/SA/33/I3

Guard Book: Plain YorkR/DD/SA/33/I4

Guard Book: Motoring ChocolateR/DD/SA/33/I5

Guard Book: Motoring ChocolateR/DD/SA/33/J1

Guard Book: Motoring ChocolateR/DD/SA/33/J2

Guard Book: Motoring ChocolateR/DD/SA/33/J3

Guard Book: Motoring ChocolateR/DD/SA/33/J4

Guard Book: Motoring ChocolateR/DD/SA/33/J5

Guard Book: Motoring ChocolateR/DD/SA/33/J6

Guard Book: Motoring ChocolateR/DD/SA/33/J7

Guard Book: Motoring ChocolateR/DD/SA/33/J8

Guard Book: York MilkR/DD/SA/33/K1

Guard Book: Assorted ProductsR/DD/SA/33/L1

Guard Book: Assorted ProductsR/DD/SA/33/L2

Guard Book: Assorted ProductsR/DD/SA/33/L3

Guard Book: Motoring ChocolateR/DD/SA/33/L4

Guard Book: Assorted ProductsR/DD/SA/33/L5

Guard Book: Divided BarR/DD/SA/33/L6

Guard Book: Divided BarR/DD/SA/33/L7

Guard Book: 4-Centre TabletR/DD/SA/33/L8

Guard Book: 4-Centre TabletR/DD/SA/33/L9

Guard Book: Assorted ProductsR/DD/SA/33/L10

Guard Book: Assorted ProductsR/DD/SA/33/L11

Guard Book: Assorted ProductsR/DD/SA/33/L12

Guard Book: Assorted ProductsR/DD/SA/33/L13

Guard Book: Milk ChocolateR/DD/SA/33/L14

Guard Book: Extra Cream Milk ChocolateR/DD/SA/33/L15

Guard Book: Vanilla Cream BlockR/DD/SA/33/L16

Guard Book: Extra Creamy Milk ChocolateR/DD/SA/33/L17

Guard Book: Extra Creamy Milk ChocolateR/DD/SA/33/L18

Guard Book: Assorted ProductsR/DD/SA/33/L19

Guard Book: CordialsR/DD/SA/33/L20

Guard Book: Price ReductionsR/DD/SA/33/L21

Guard Book: Extra Creamy Milk ChocolateR/DD/SA/33/L22

Guard Book: Extra Creamy Milk ChocolateR/DD/SA/33/L23

Guard Book: Covering ChocolateR/DD/SA/33/L24

Guard Book: Covering ChocolateR/DD/SA/33/L25

Guard Book: Extra Creamy Milk ChocolateR/DD/SA/33/L26

Guard Book: Assorted ProductsR/DD/SA/33/L27

Guard Book: Assorted ProductsR/DD/SA/33/L28

Guard Book: Gift Scheme, Cocoa & JellyR/DD/SA/33/M1

Guard Book: Gift Casket Scheme, Cocoa & JellyR/DD/SA/33/M2

Guard Book: Free Gift Box, Cocoa & JellyR/DD/SA/33/M3

Guard Book: Free Gift Box, Cocoa & JellyR/DD/SA/33/M4

Guard Book: Free Gift Box, Cocoa & JellyR/DD/SA/33/M5

Guard Book: 100 Free Gift Scheme, Cocoa & JellyR/DD/SA/33/M6

Guard Book: CocoaR/DD/SA/33/N1

Guard Book: Assorted ProductsR/DD/SA/33/N2a

Guard Book: Assorted ProductsR/DD/SA/33/N3

Guard Book: CocoaR/DD/SA/33/N4

Guard Book: CocoaR/DD/SA/33/N5

Guard Book: CocoaR/DD/SA/33/N6

Guard Book: CocoaR/DD/SA/33/N8

Guard Book: Assorted ProductsR/DD/SA/33/N9

Guard Book: Assorted ProductsR/DD/SA/33/N10

Guard Book: CocoaR/DD/SA/33/N11

Guard Book: CocoaR/DD/SA/33/N13

Guard Book: CocoaR/DD/SA/33/N14

Guard Book: CocoaR/DD/SA/33/N15

Guard Book: CocoaR/DD/SA/33/N16

Guard Book: Assorted ProductsR/DD/SA/33/N17

Guard Book: Assorted ProductsR/DD/SA/33/N18

Guard Book: CocoaR/DD/SA/33/N19

Guard Book: CocoaR/DD/SA/33/N20

Guard Book: CocoaR/DD/SA/33/N21

Guard Book: CocoaR/DD/SA/33/N22

Guard Book: CocoaR/DD/SA/33/N23

Guard Book: CocoaR/DD/SA/33/N24

Guard Book: CocoaR/DD/SA/33/N25

Guard Book: CocoaR/DD/SA/33/N26

Guard Book: CocoaR/DD/SA/33/N28

Guard Book: CocoaR/DD/SA/33/N29

Guard Book: CocoaR/DD/SA/33/N30

Guard Book: CocoaR/DD/SA/33/N31

Guard Book: CocoaR/DD/SA/33/N32

Guard Book: CocoaR/DD/SA/33/N33

Guard Book: CocoaR/DD/SA/33/N34

Guard Book: CocoaR/DD/SA/33/N35

Guard Book: CocoaR/DD/SA/33/N36

Guard Book: CocoaR/DD/SA/33/N37

Guard Book: CocoaR/DD/SA/33/N38

Guard Book: CocoaR/DD/SA/33/N39

Guard Book: CocoaR/DD/SA/33/N40

Guard Book: CocoaR/DD/SA/33/N41

Guard Book: CocoaR/DD/SA/33/N42

Guard Book: CocoaR/DD/SA/33/N43

Guard Book: CocoaR/DD/SA/33/N44

Guard Book: CocoaR/DD/SA/33/N45

Guard Book: Sunchoc Drinking ChocolateR/DD/SA/33/N46

Guard Book: Elect Eating ChocolateR/DD/SA/33/O1

Guard Book: Milk ChocolateR/DD/SA/33/O2

Guard Book: Milk ChocolateR/DD/SA/33/O3

Guard Book: ToffeeR/DD/SA/33/O4

Guard Book: Holiday Lines (Assorted Products)R/DD/SA/33/O5

Guard Book: Assorted ProductsR/DD/SA/33/O6

Guard Book: Hovis Chocolate BiscuitsR/DD/SA/33/O7

Guard Book: Assorted ProductsR/DD/SA/33/O8

Guard Book: GeneralR/DD/SA/33/O11

Guard Book: GeneralR/DD/SA/33/O12

Guard Book: "Eagle Eye" Strip CartoonR/DD/SA/33/O13

Guard Book: Assorted ProductsR/DD/SA/33/O15

Guard Book: Assorted ProductsR/DD/SA/33/O16

Guard Book: Press CuttingsR/DD/SA/33/O17

Guard Book: Export AdvertisingR/DD/SA/33/O18

Guard Book: Technical PressR/DD/SA/33/O19

Guard Book: Employment VacanciesR/DD/SA/33/O20

Guard Book: General Employment VacanciesR/DD/SA/33/O29

Guard Book: Mars BarR/DD/SA/33/P1

Guard Book: Competitors Advertising (Assorted)R/DD/SA/33/P2

Guard Book: Competitors Advertising (Fry's)R/DD/SA/33/Q1

Guard Book: Competitors Advertising (Fry's)R/DD/SA/33/Q2

Guard Book: Competitors Advertising (Fry's)R/DD/SA/33/Q3

Guard Book: Competitors Advertising (Fry's)R/DD/SA/33/Q4

Guard Book: Beech Nut Chewing SweetsR/DD/SA/33/R1

Guard Book: Beech Nut GumR/DD/SA/33/R2

Guard Book: Beech NutR/DD/SA/33/R3

Guard Book: AeroR/DD/SA/33/S1

Guard Book: AeroR/DD/SA/33/S2

Guard Book: AeroR/DD/SA/33/S3

Guard Book: AeroR/DD/SA/33/S4

Guard Book: AeroR/DD/SA/33/S5

Guard Book: AeroR/DD/SA/33/S6

Guard Book: AeroR/DD/SA/33/S7

Guard Book: AeroR/DD/SA/33/S8

Guard Book: AeroR/DD/SA/33/S9

Guard Book: AeroR/DD/SA/33/S10

Guard Book: Assorted ProductsR/DD/SA/33/S12

Guard Book: Assorted ProductsR/DD/SA/33/S13

Guard Book: Assorted ProductsR/DD/SA/33/S14

Guard Book: Chocolate CrispR/DD/SA/33/T1

Guard Book: Chocolate CrispR/DD/SA/33/T2

Guard Book: Chocolate CrispR/DD/SA/33/T3

Guard Book: Kit Kat Chocolate CrispR/DD/SA/33/T5

Guard Book: Kit Kat Chocolate CrispR/DD/SA/33/T6

Guard Book: Kit Kat Chocolate CrispR/DD/SA/33/T7

Guard Book: Assorted ProductsR/DD/SA/33/T8

Guard Book: Coffee CrispR/DD/SA/33/T9

Guard Book: Kit Kat Chocolate CrispR/DD/SA/33/T10

Guard Book: TV CampaignsR/DD/SA/33/TV1

Guard Book: TV CampaignsR/DD/SA/33/TV2

Guard Book: TV CampaignsR/DD/SA/33/TV3

Guard Book: TV CampaignsR/DD/SA/33/TV4

Guard Book: TV CampaignR/DD/SA/33/TV5

Guard Book: TV CampaignsR/DD/SA/33/TV6

Guard Book: TV CampaignsR/DD/SA/33/TV7

Guard Book: Fortak, Tonic Food DrinkR/DD/SA/33/U1

Guard Book: Chocolate CovertureR/DD/SA/33/V1

Guard Book: Fruit GumsR/DD/SA/33/W1

Guard Book: Assorted ProductsR/DD/SA/33/W2

Guard Book: MatchmakersR/DD/SA/33/W3

Guard Book: Assorted ProductsR/DD/SA/33/W4

Guard Book: Assorted ProductsR/DD/SA/33/W5

Guard Book: Assorted ProductsR/DD/SA/33/W6

Guard Book: Assorted Products (Gray & Dunn Biscuits)R/DD/SA/33/W7

Guard Book: Multi-line AdvertisingR/DD/SA/33/W8

Guard Book: Assorted ProductsR/DD/SA/33/W9

Guard Book: Competitors Advertising (Assorted)R/DD/SA/33/W10

Guard Book: YorkieR/DD/SA/33/W11

Guard Book: Assorted ProductsR/DD/SA/33/W12

Guard Book: PoloR/DD/SA/33/W13

Guard Book: Dairy BoxR/DD/SA/33/W14

Guard Book: Assorted ProductsR/DD/SA/33/W15

Guard Book: Trade AdvertisingR/DD/SA/33/W17

Guard Book: Trade AdvertisingR/DD/SA/33/W18

Guard Book: General VacanciesR/DD/SA/33/W19

Guard Book: AeroR/DD/SA/33/W20

Guard Book: Anglo BellamyR/DD/SA/33/W21

Guard Book: TotsR/DD/SA/33/W22

Guard Book: Assorted ProductsR/DD/SA/33/W23

Guard Book: TV Advice CardsR/DD/SA/33/W24

Guard Book: TV Advice CardsR/DD/SA/33/W25

Guard Book: TV Advice CardsR/DD/SA/33/W26

Guard Book: Assorted ProductsR/DD/SA/33/W27

Guard Book: Romary's Hand-Made BiscuitsR/DD/SA/33/W28

Guard Book: CaravanR/DD/SA/33/Y1

Guard Book: SmartiesR/DD/SA/33/Z2

Advertising FoldersR/DD/SA/34

Papers of the Export ManagerR/DD/SE

Sales Office RecordsR/DD/SO

Sales Promotion RecordsR/DD/SP

Papers of Travellers and RepresentativesR/DD/ST

Transport FunctionR/DD/T

Associated Companies' OrganisationR/AC

Staff and Employee AssociationsR/CW

Central Works CouncilR/WC