Evaluation Report on Media Coverage relating to Sir Liam's work as Chief Medical Officer for September 2005 to April 2006

Scope and Content

Consists of a report analysing all media coverage given to specific health and health care topics and campaigns championed by Sir Liam as Chief Medical Officer from September 2005 to April 2006. Includes a commentary by way of executive summary, tables, and graphs on the overall and issue specific coverage. a break-down of media formats by coverage, top sources, spokespeople and authors, potentail demographics reached by social class, age and sex, and the positive and negative media interpretation given in the coverage.

Access Information

Open.

Custodial History

Received as an additional accrual to the main collection in 2013.