Society of Industrial Artists / Society of Industrial Artists and Designers: exhibition design for 'The Art of Persuasion' (1960) and 'The Pack Age' (1965)

  • Reference
      GB 1837 DES/RHZ/1/1/43
  • Dates of Creation
  • Language of Material
  • Physical Description
      49 pieces

Scope and Content

Material relating to 'The Art of Persuasion', an exhibition of publicity design by members of the Society of Industrial Artists. The exhibition was held at the showrooms of De La Rue Co. in Regent Street, London, and was opened by Viscount De L"Isle, Managing Director of Schweppes Ltd, on 25 May 1960. The exhibition and window display were designed by HAR and the motif by Tom Eckersley.

Material comprises:

Mounted artwork, with cover sheet and 6 proofs for an advertisement promoting De La Rue"s association with the exhibition:"The De La Rue Group welcomes the SIA to De La Rue House...", with annotations by HAR on the artwork and on the cover sheet. (pieces)

3 b/w photographic prints of graphic information panels for the exhibition; 7 b/w photographic installation shots, some showing visitors in the exhibition; and one sheet of contact prints from the same series. (11 pieces)

"SIA Journal", May 1960, including article about the forthcoming exhibition. This issue of the Journal also contains an advert for Winsor & Newton featuring HAR"s design (p2), a photograph of HAR among the current Council of the SIA, as Joint Hon. Treasurer (a Council which also included FHK Henrion and Natasha Kroll); a Winsor and Newton poster by HAR (p7) alongside one by FHKH for the Scottish Design Centre. (2 pieces)

2 annotated original, and one annotated photocopy, of a feature about the exhibition in "WPN and Advertiser"s Review", 3 June 1960. (3 pieces)

Review of the exhibition from an unnamed journal [possibly an in-house De La Rue publication] (2 pieces)

10 interleaved copies of a colour print of the window display of the exhibition, as seen from outside; with colour transparency and its annotated sleeve (12 pieces)

Letter dated 10 June 1960, to HAR from Jim Holland, President of the SIA, officially thanking HAR for his work on the exhibition.

Letter, dated 29 September 1962, from F H K Henrion, as President of the SIA, informing HAR that he has been made a Fellow of the SIA.

9 b/w photographs (6 different images) of the exhibition "The Pack Age: An exhibition of packaging designed by members of the Society of Industrial Artists and Designers", held at the Design Centre, Haymarket, 15 Feb – 16 Mar 1965. The exhibition was designed by HAR.

Access Information

Researchers wishing to consult the collection should make an appointment. Telephone 44 (0)1273 643217 or email

Physical Characteristics and/or Technical Requirements

Paper, photographic prints, presscuttings

Archivist's Note

Created by Sue Breakell

Conditions Governing Use

Permission must be sought to publish any material from the collection. Email

Geographical Names